Smart Start Central Oklahoma Inc.
12201 N Portland Ave.
Oklahoma City OK 73120
Tax Exempt Status Public Supported Charity
Mission Statement Our mission is to build a community that supports parents and caregivers as a child's first and most influential teacher.
A mother and her child play together at Smart Start in the Schools.
Contact Information
Contact Name Kaitlyn Willit
Contact email
Address 12201 N Portland Ave.
Oklahoma City, OK 73120
Phone (405) 286-2734
Fax 405-286-2367
County Oklahoma County
Alternate Address P.O. Box 21505
Oklahoma City OK 73156
How to Give
Other ways to donate, support or volunteer
To donate by check, please mail to:
Smart Start Central Oklahoma
P.O. Box 21505
Oklahoma City, OK 73156
To learn more about volunteer opportunities, contact Stacy Dykstra at
Financial Summary
Projected Revenue $742,600.00
Projected Expenses $831,404.00
History and Background
Former Names
Success by Six
Year Founded 2003
IRS Ruling Year 2003
State Registration Expiration Jan 2020
Mission Our mission is to build a community that supports parents and caregivers as a child's first and most influential teacher.
Smart Start Central Oklahoma can trace its roots to 1994 when a dedicated committee of volunteers known as Hope for Children began to meet to discuss ways to improve early care and education in Oklahoma County. In 1999, this group received a grant from United Way America to establish Success by Six Central Oklahoma. The work of Success by Six was focused on four areas: conducting community outreach around the importance of quality early care and education, raising financial support for the Linwood Child Development Center, establishing community boards for several low-income neighborhoods, and leading Child Watch tours for members of the Oklahoma City business community. Tours were led by John Rex, then-President of American Fidelity.
In 2003, state legislature passed the Oklahoma Partnership for School Readiness Act. This legislation established the Oklahoma Partnership for School Readiness (OPSR) Foundation, which was tasked with promoting school readiness initiatives statewide and supporting community-based efforts to increase the number of children ready to succeed by the time they enter school. Success by Six Central Oklahoma received funding from the OPSR Foundation in 2003 and became known as Smart Start Central Oklahoma. Original board members included John Rex (American Fidelity President), Bob Ross (Inasmuch Foundation President & CEO), Tom McDaniel (Oklahoma City University President), Bob Spinks (United Way of Central Oklahoma President & CEO), and Sue Kuntze (Putnam City Superintendent of Elementary Education). 
Stacy Dykstra was hired as our first full-time Executive Director in 2006, and today we have a staff of seven. Current activities include running our own parenting support programs Early Birds and Smart Start in the Schools, overseeing the Mark Twain Elementary Parent Resource Room and Community Room, facilitating networking and cooperation among Oklahoma County home visiting programs, and strengthening the central Oklahoma early childhood system. Smart Start Central Oklahoma is supported by a strong partnership of public and private organizations, including: public schools, the Metropolitan Library System, the Oklahoma City-County Health Department, Inasmuch Foundation, George Kaiser Family Foundation, and Devon, among many others.
Area Served
Area Served
Geographic Area Served
Central Oklahoma
Smart Start Central Oklahoma is dedicated to serving all children and their families who live in Oklahoma County.
Service Categories
Secondary Organizational Category Human Services/Children's and Youth Services
Tertiary Organizational Category Human Services/Family Services
Early Birds is a free school readiness program for parents-to-be and parents of children from birth to five that is designed to give parents the tools and resources they need to prepare their children for school. Parents attend 90-minute classes three times per year in the fall, winter, and spring. Early Birds covers five core areas: developmental milestones, parent/child activities, everyday learning, purposeful parenting, and family health and wellness. Parents receive activities, educational toys, and books to stimulate their child’s development and learning. Early Birds supports parents in their role as their child's first and most influential teacher.
For more information, visit
Population Served Families Infants to Preschool (under age 5)
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program. Parents will report being more confident in their knowledge and abilities as a parent, and will be more involved in their child's education when they start school. Children will demonstrate a measurable improvement in their school readiness abilities.
Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state. Our goal is for all children to start school ready to succeed, as measured by kindergarten entry assessments. When children start kindergarten prepared, they are more likely to read on grade level by third grade. Children who meet third grade reading standards are four times less likely to drop out of high school. Higher graduation rates will result in more skilled workers to help boost our state's economy.
Program Success MonitoringHelpDescription of the tools used to measure or track program impact. Changes in parent behavior are measured by a pre and post survey completed by parents for each class they attend. Instructors also perform regular follow-up phone calls with a random sample of parents to ask whether they are using the activities and materials, and if their behavior has changed since participating in Early Birds. (For example, if they are reading to their child more often, or if they approach discipline differently.)
Examples of Program SuccessHelpSpecific examples of changes in behaviors or testimonies of changes that demonstrate program success.
Children whose parents participate in Early Birds are outperforming their peers on kindergarten entry assessments. In one of our partner school districts in 2016-17, 59% of Early Birds children met the kindergarten benchmark compared to 40% of non-Early Birds children. Non-native English-speaking children whose parents attended two or more Early Birds classes even outperformed native English-speaking children whose parents did not attend Early Birds.
Early Birds has also been the subject of an independent evaluation. It consisted of measuring the school readiness assessment scores of a sample group of children whose parents attended at least two Early Birds classes. Children were assessed using a standard school readiness measurement tool. This evaluation found that the children in the sample group showed a statistically significant improvement in their school readiness abilities, even after scores were adjusted for standard age growth.
Testimonials from parents:
"My child and I use the toys and activities we received at Early Birds every day. I like that they open the door to more play and interaction. Every time I attend Early Birds, I get new ideas and ways to interact with my child. It also helps with networking with other parents."

"At Early Birds, I don’t feel talked down to. I received a notebook with tips and information I can use to track my children’s development. One of the toys in the Early Birds kit has inspired me to do more math and science activities with my child."
"My wife and I use the Early Birds activities a few times a week. Early Birds helped us identify developmental delays in our child, and now our girls are ready for kindergarten." 
Smart Start in the Schools provides fun early learning opportunities for young children age birth to 4 and their parents through developmentally appropriate activities led by trained early childhood professionals. We offer the following sessions at local elementary schools: Toddler Aerobics, 1-2-3 Play with Me, Music Makers, Playdough Power, and Mother Goose on the Loose. At each class, children pick out a new book to take home.
For date and location information call:
Oklahoma City Public Schools:
Peggy Brinson: 405-637-8040
Putnam City Public Schools:
Kelly Suchy: 405-491-7626 ext. 1302
Population Served Families Infants to Preschool (under age 5)
Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state. Smart Start in the Schools gives parents and children a chance to become familiar with their child's local school before they formally start kindergarten. When parents are more comfortable with the school environment, they are more likely to actively participate in their child's education, which is a strong indicator of educational success.
Examples of Program SuccessHelpSpecific examples of changes in behaviors or testimonies of changes that demonstrate program success. Testimonials from parents:

"Every time I come, I learn something new and today and I learned how to play with my boys. I enjoy being able to learn with my child."

"What a wonderful program. I really enjoyed getting to see the parents interact with their kids."

"Even young babies can begin to learn in these programs."
Comments on Programs
CEO/Executive Director/Board Comments The first five years in a child’s life are crucial to their future success in school and in life. It is vital that children have opportunities for positive early learning experiences and safe, nurturing relationships that affect their growth and healthy development. Research shows that by kindergarten, a tremendous difference already exists between children who have had quality early learning experiences and those who have not – severely reducing their chances of ever catching up with their peers. These early years create the foundation for a lifetime of active learning and will have a direct impact on future capabilities as a student, a worker, a citizen, a spouse and a parent. How well these foundations are constructed is a shared responsibility of communities, families, and schools.

Smart Start Central Oklahoma seeks to improve children's opportunities for achievement in school and later in life by ensuring access to a nurturing, positive early learning experience for all children in Oklahoma County. Parents are their children’s first and most influential teachers during the first five years of children’s lives. By offering programming for both parents and their children from birth to five, Smart Start Central Oklahoma ensures that families are armed with the necessary tools to give their children the best possible chance for success.
CEO/Executive Director
CEO/Executive Director Stacy Dykstra
Start Date July 2006
Experience Stacy Dykstra holds a doctorate in Instructional Leadership and Academic Curriculum from the University of Oklahoma, and has 23 years of experience in education and organizational leadership. 
Number of Full-time Staff 5
Number of Part-time Staff 2
Number of Contract Staff 3
Number of Volunteers 50
Staff Retention Rate 100
Are professional development opportunities provided? Yes
Does CEO/Executive Director have formal evaluations? Yes
Management reports to board? Yes
Staff Demographics - Ethnicity
Caucasian 6
Hispanic/Latino 1
Staff Demographics - Gender
Female 7
Organizational Plans
Fundraising Plan No
Communication Plan No
Strategic Plan Under Development
Management Succession Plan No
Organization Policies and Procedures Yes
Risk Management Provisions
Commercial General Liability
Workers Compensation and Employers' Liability
Directors and Officers Policy
General Property Coverage
Government Licenses
Is your organization licensed by the government (federal, state and/or local)? No
Board Chair
Name Paul Neumann
Company Affiliation Morgan Stanley
Term July 2018 to July 2020
Board of Directors
List Current as of July 31, 2019
Board of Directors List
Macay BrummalDevon
Crystal CraigBank of OklahomaVoting
Anna DavisKPMGVoting
Stacy Dykstra Ph.D.Executive Director, Smart Start Central OklahomaNonVoting
Caroline IkardAmerican FidelityVoting
Natalie JarredKPMGVoting
Maggie LanierMullins Mullins Sexton & ReavesVoting
Kristi LeonardCommunity Volunteer
Paul NeumannVice President of Wealth Management, Morgan StanleyVoting
Mark Pogemiller MDOU Children's HospitalVoting
Steve PottsVice President of Finance, Potts Exploration, LLCVoting
Board Demographics - Gender
Male 3
Female 8
Standing Committees
Board Governance
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Current Fiscal Year
Fiscal Year July 01, 2019-June 30, 2020
Current Year Budgeted Total Income $742,600
Current Year Budgeted Total Expenses $831,404
Financial Documents
IRS Letter of Determination
Prior Three Years' Financial History
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201820172016
Foundation and
Corporation Contributions
Government Contributions$50,632$104,111$50,200
Individual Contributions------
Investment Income, Net of Losses$3,435--$426
Unrealized Gain/Loss$39$2,032($1,225)
Membership Dues------
Special Events$58,630$28,145$20,258
Revenue In-Kind------
Expense Allocation
Fiscal Year201820172016
Program Expense$526,131$492,425$309,159
Administration Expense$123,071$110,638$58,156
Fundraising Expense$27,797$22,044$19,211
Payments to Affiliates------
Total Revenue/Total Expenses0.931.111.28
Program Expense/Total Expenses78%79%80%
Fundraising Expense/Contributed Revenue9%7%8%
Assets and Liabilities
Fiscal Year201820172016
Total Assets$778,641$848,569$728,694
Current Assets$436,924$568,057$423,381
Long-Term Liabilities------
Current Liabilities$29,090$53,950--
Total Net Assets$749,551$794,619$728,694
Short Term Solvency
Fiscal Year201820172016
Current Ratio: Current Assets/Current Liabilities15.0210.53--
Long Term Solvency
Fiscal Year201820172016
Long-Term Liabilities/Total Assets0%0%0%
Funding Sources
Top Funding Sources
Fiscal Year201820172016
Top Funding Source & Dollar AmountContributions $294,844Contributions $332,467Contributions $255,332
Second Highest Funding Source & Dollar AmountEarned Revenue $224,351Earned Revenue $232,350Earned Revenue $150,112
Third Highest Funding Source & Dollar AmountSpecial Events $58,630Govt - Unspecified $104,111Govt - Unspecified $50,200
Endowment? No
Endowment Spending Policy N/A
Credit Line? Yes
Reserve Fund? Yes
Capital Campaign
Currently in a Capital Campaign? No
Campaign Purpose
Capital Campaign Anticipated in Next Five Years? No
Comments on Financials
Foundation Staff Comments
All prior year financial information is from IRS Form 990s.
Note:  This organization has transitioned from calendar year to fiscal year effective July 1, 2016.  Therefore, Form 990 for 2016 is for the first 6 months.  Also, ($8,073) and $20,000 was added to the total income to reflect the prior period adjustment noted as  "Other Income" for the 2017 and 2016.  Refer to page 12, Part X1, line #8.

Contributions may include foundations and corporations when the breakout was not available.

The financial information presented is obtained from the following sources: IRS Form 990, independent audit reports, financial statements – board approved when available, and supplemental information from the organization. We do not warrant or guarantee the timeliness, errors or inaccuracies. With respect to information regarding financial performance, nothing on this website should be interpreted as a statement or interpretation by OCCF staff. 
Organizations with a GiveSmartOKC profile are responsible for updating information annually within 45 days following the end of their fiscal year.
Address 12201 N Portland Ave.
Oklahoma City, OK 73120
Primary Phone 405 286-2734
CEO/Executive Director Stacy Dykstra
Board Chair Paul Neumann
Board Chair Company Affiliation Morgan Stanley