American Lung Association of the Plains-Gulf Region
11212 North May Ave.
Suite 405
Oklahoma City OK 73120
Tax Exempt Status Public Supported Charity
Organization Does Business As (DBA) Name(s)
Organization DBA
NA
Mission Statement
The mission of American Lung Association of the Plains-Gulf Region is to save lives by improving lung health and preventing lung disease.
Contact Information
Contact Name Logan Ferguson
Contact email lferguson@breathehealthy.org
Address 11212 North May Ave.
Suite 405
Oklahoma City, OK 73120
Phone (405) 748-4674
Fax 405-748-6274
County Oklahoma County
Alternate Address 1341 West Mockingbird Lane
Suite 950W
Dallas TX 75247
Alternate Phone 214 631-5864 200
How to Give
Donate with Credit Card http://www.breathehealthy.org
Other ways to donate, support or volunteer
  • If you donate to the above web address please designate your donation to the Oklahoma City office or mail a check directly to 11212 N. May Ave., Suite 405 Oklahoma City, Oklahoma 73120
  • Phone donations are accepted, please call the local office at 405-748-4674 x206
  • In-kind donations are accepted, please call for more information
  • Volunteer opportunities are available for the local Leadership Council, event committees, health promotions and advocacy efforts
 
Financial Summary
 
 
Projected Revenue $394,806.00
Projected Expenses $264,614.00
History and Background
Former Names
NameYear
American Lung Association, Plains-Gulf Region
Year Founded 1904
IRS Ruling Year 1935
State Registration Expiration Sept 2014
Statements
Mission
The mission of American Lung Association of the Plains-Gulf Region is to save lives by improving lung health and preventing lung disease.
Background

For over 100 years, the American Lung Association has led the fight for healthy lungs and healthy air. Today, our fight is more important than ever.

Now in our second century, the American Lung Association is the leading organization working to save lives, improve lung health and prevent lung disease. The American Lung Association is "Fighting for Air" through research, education and advocacy.

We're America's oldest voluntary health organization, founded in 1904 as the  National Association for the Study and Prevention of Tuberculosis– dedicated to combating tuberculosis (TB), the most dreaded disease of the time.

Over a difficult 50-year fight, we played a critical role in developing and funding increasingly effective weapons to prevent, detect and treat the disease. By 1954, tuberculosis was largely controlled in the U.S.

Over the years, we expanded our fight, targeting other threats to lung health, and taking the new name the American Lung Association, guardian of everyone's right to healthy lungs and clean air. 

The American Lung Association was among the first to tackle smoking as the nation's greatest preventable health risk, and to make the connection between air pollution and lung disease. Landmark victories included The Clean Air Act, banning smoking on airplanes, and passage of the bill which gave the U.S. Food and Drug Administration authority over the marketing, sale and manufacturing of tobacco products to stop tobacco companies from preying on children and deceiving the American public.

Today our fight is more important than ever. We're funding research that continues to unlock the secrets of lung diseases, from asthma to lung cancer. Our educational materials give patients the tools to take control of their illness, and our Freedom From Smoking® program is the gold standard for those who want to quit smoking.

The annual State of the Air report is a national benchmark for air quality that spurs communities across the country to take action against pollution. The State of Tobacco Control report is the authoritative scorecard on the ongoing fight against tobacco. And year-round, we're on Capitol Hill, fighting for legislation to keep our air clean and protect our children from predatory tobacco marketing.

The American Lung Association is still fighting for air.

Impact
Accomplishments:
  • Educated patients, families and caregivers about lung health and management of lung disease. 
  • Provided life-saving research for cures for lung diseases, such as lung cancer, COPD and asthma. 
  • Advocated for federal, state and local policies that positively affect lung health.  
Needs
  • Lung cancer is the number one cancer killer of both men and women. Lung cancer kills more people than breast, ovarian and prostate cancers combined. 
  • Tobacco-related illness is the number one cause of preventable death in the United States. 
  • More than 60% of Americans live in areas that have unhealthy levels of pollution that directly affect lung function. 
  • COPD is the 4th leading cause of death in the United States. 
  • Asthma is the leading reason that children miss school--resulting in over 14 million missed school, and work, days per year. 
Area Served
Area Served
Geographic Area Served
Oklahoma - Statewide
Louisiana
Alabama
Mississippi
Texas
Oklahoma
Kansas
Missouri
Arkansas
Nebraska
Service Categories
Secondary Organizational Category Diseases Disorders & Medical Disciplines/Lung Diseases
Tertiary Organizational Category Education/
Programs
Description Approximately 100,000 children in Oklahoma have asthma. Open Airways For Schools exists to help these children. Open Airways for Schools is a program that educates and empowers children through a fun and interactive approach to asthma self-management. The program teaches children with asthma ages 8-11 how to detect the warning signs of asthma, avoid their triggers and make decisions about their health. The program has been shown to reduce the number of children's asthma episodes, improve their school attendance and grades, and help them feel confident about managing their asthma.
Strategy
Population Served Children Only (5 - 14 years) People/Families of People with Health Conditions
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program.
80% of Open Airways for Schools participants will report the following at the end of the program:
  • They they are now using two or more asthma management skills taught throughout the program to control their asthma
  • They know how to respond to an asthma emergency
  • Have confidence in their ability to respond to their asthma

 

 
Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state.

The Open Airways For Schools program has been evaluated and proven effective. Evaluation studies done by different researchers over the years have all shown that children who participate in Open Airways for Schools:

  • Have fewer and less severe asthma attacks
  • Improve their academic performance
  • Have more confidence in their ability to take steps to manage their asthma
  • Exert greater influence on their parents’ asthma management decisions
Because the Open Airways For Schools curriculum and materials are complete, easy-to-use, and include standardized training for instructors, the quality and consistency of the program remains high.
Benefits of Open Airways for Schools for school personnel:
  • decreased absenteeism
  • fewer asthma emergencies
  • improved classroom performance
  • increased participation in physical activity
  • low-cost, turn-key program materials and training
  • access to the resources and support of the American Lung Association
Benefits of Open Airways for Schools for parents:
  • increased asthma knowledge and self-confidence
  • improved communication about asthma with child and with school
  • fewer asthma emergencies
  • improved classroom performance
  • increased participation in physical activity
  • classes built into the school day
Program Success MonitoringHelpDescription of the tools used to measure or track program impact.
Open Airways for Schools facilitators provide and collect pre-and post-tests from the participants. These data collection forms are collected, compiled, and analyzed by the American Lung Association.
Examples of Program SuccessHelpSpecific examples of changes in behaviors or testimonies of changes that demonstrate program success.
Pre-test results from local implementation have shown that 60% of the students reported using at least one asthma management skill to control their asthma. That number increased by 32% after the program, as 92% of students reported that they were using two or more asthma management skills to control their asthma on their post-test.
 
Pre-test results have also shown that 63% of participants were unsure how to respond to an asthma emergency. That number increased by 22%, as 85% of participants reported a confidence in their ability to respond to an asthma emergency on their post-test.

 

 

Description

To help adult smokers quit, the American Lung Association offers Freedom From Smoking®. The program teaches the skills and techniques that have been proven to help smokers quit. Freedom From Smoking® is available as a group clinic, an online program and a self-help book. You can also speak to a cessation counselor at the Lung HelpLine.

Freedom From Smoking® is based on the proven addiction and behavior change models. The program offers a structured, systematic approach to quitting.  It has a positive focus, with an emphasis on the benefits of better health.  Because no single cessation technique is effective for all smokers, the program includes a comprehensive variety of evidence-based cessation techniques.

 

Strategy
Population Served Adults
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program.

There is a 57% quit rate at the end of the program for the group clinic, approximately 40% for the Helpline program, and approximately 27% for Freedom From Smoking Online.

Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state.

Evaluation studies have shown that individuals who participate in Freedom From Smoking®:

  • Experience immediate health benefits.
  • Learn to address the physical, mental, and social aspects of their addiction.
  • Are six times more likely to be smokefree one year later than those who quit on their own.
Program Success MonitoringHelpDescription of the tools used to measure or track program impact.
Freedom From Smoking facilitators or cessation counselors collect data from participants, including questionnaires, end-of-clinic surveys, and follow-up calls.
 
Freedom From Smoking® was ranked the most effective smoking cessation program in a study by Fordham University Graduate School of Business.
Examples of Program SuccessHelpSpecific examples of changes in behaviors or testimonies of changes that demonstrate program success.
There are 4 Freedom From Smoking facilitator trainings each year in Oklahoma to increase the number of cessation classes being offered throughout the state. 
There is a 57% quit rate at the end of the program for the group clinic, approximately 40% for the Helpline program, and approximately 27% for Freedom From Smoking Online.
One participant, Gladys, said about Freedom From Smoking classes: "They gave me a quit date.  I did everything they told me to do and I have never smoked again.  They gave me the tools that showed me when I smoked and why I was smoking.  It was like a miracle, truly like a miracle. I just kept going – and I'm still going."
 
Description Breathe Smart from the Start is an interactive presentation designed to educate pregnant women, parents, and their support persons about the benefits of being smoke-free during and after pregnancy to protect the health of their unborn babies and children. It also teaches participants the skills to create smoke-free environments around them by asking others not to smoke, and provides them with tobacco cessation resources that they or their loved ones can access. Thus, the purpose is not only to educate, but to link the participants to services they can immediately begin accessing to begin healthier lives.
Strategy
Population Served Adults Adolescents Only (13-19 years)
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program. 30% of participants will choose to participate in –or have one of their support persons participate in- an ALA tobacco cessation program; 60% of participants will show an increased knowledge of the risks of smoking and smoke exposure during pregnancy; 60% of participants will report that they will change at least one behavior based on what they learned to protect themselves/their children from smoke
Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state.
50% of Breathe Smart from the Start participants will quit smoking and stay quit; 70% of the pregnant participants will deliver full term, healthy weight babies; 70% of the participants will have smoke-free homes
Program Success MonitoringHelpDescription of the tools used to measure or track program impact.
Breathe Smart from the Start facililitators provide and collect data collection forms at the time of the presentation, which are submitted to the American Lung Association.
Description

Asthma 101 is an educational presentation for adults that focuses on school and daycare personnel as a critical link in the effort to maintain a network of support for asthmatic children that can proactively reduce or prevent asthma crises and minimize areas of liability. The program teaches about triggers, asthma management, and action steps for addressing an emergency.

Goals include: Prepare personnel to support individuals with asthma; Improve confidence of staff to deal with and prevent asthma-related incidents.

Strategy
Population Served Adults Children and Youth (0 - 19 years)
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program.
90% of participants will be able to identify and understand how to mitigate asthma triggers; 75% of participants will feel confident in their ability to help an asthmatic child manage their asthma; 75% of participants will feel confident in their ability to respond to an asthma an emergency
Program Long-term SuccessHelpDescription of the ultimate change(s) that will result from this program. This may be far into the future or represent an ideal state.
Children's asthma attacks will decrease by 30% of those under the care of adult Asthma 101 participants; Children's asthma attacks requiring an emergency hospital visit will decrease by 50% of those under the care of adult Asthma 101 participants
Program Success MonitoringHelpDescription of the tools used to measure or track program impact.
Data collection forms are provided and collected by Asthma 101 facilitators. This data is compiled and analyzed by the American Lung Association.
Description Better Breathers Club is a support group for lung disease patients and their care givers. Better Breathers Clubs (BBCs) offer the opportunity to learn ways to better cope with lung disease, such as COPD, while getting the support of others who share similar struggles. These support groups give participants the tools needed to live the best quality of life possible. BBCs meet regularly and feature educational presentations on a wide range of relevant topics, including:
  • How COPD affects the lungs
  • Breathing techniques
  • Exercise
  • Talking with your physician
  • Medications and other treatment options
  • Medical tests
  • Supplemental oxygen
  • Home health care
  • Lung transplants
  • Air pollution
Strategy
Population Served Adults Aging, Elderly, Senior Citizens People/Families of People with Health Conditions
Program Short-term SuccessHelpDescription of short-term achievement(s) or improvement(s) that will result from this program.

The goal of support groups is to improve the quality of life and functional status for members by providing disease-specific education and emotional connection which may prevent exacerbations requiring medical care, thereby reducing the health, economic and social burden of lung disease.

 Objectives:

  • Provide those with lung disease with the education and skills needed to achieve the highest level of functioning given the severity of their disease.
  • Teach members and their families the basic concepts and techniques of pulmonary self-care, including coping skills.
  • Introduce new concepts in the care and treatment options for people with chronic lung disease.
  • Provide an opportunity for members to share ideas and solutions to common problems on an ongoing basis.
  • Provide members with an opportunity to share the psychological and social benefits of group interaction and problem solving.
  • Promote awareness about warning signs and symptoms and when to seek help.
  • Review and reinforce any prior education about lung disease and its management.

 

Program Success MonitoringHelpDescription of the tools used to measure or track program impact.
BBC facilitators collect data collection forms at their meetings and provide it to the American Lung Association. This includes meeting evaluations, facilitator feedback, and outcomes evaluations.
Comments on Programs
CEO/Executive Director/Board Comments

Lung disease is the number three killer in the United States, responsible for one in six deaths and more than 33 million people suffer from chronic lung disease. Lung disease causes millions of days lost at school and work and costs the United States billions of dollars in healthcare costs. We are fighting lung disease with research, education and advocacy at the local, state and national level. The American Lung Association is making a difference for you.

CEO/Executive Director
CEO/Executive Director Jennifer Cofer
Start Date Oct 2013
Email jcofer@breathehealthy.org
Experience Jennifer Cofer has more than twelve years of experience working in public health and the nonprofit sector. In her eight year tenure at the American Lung Association, she has worked in a variety of roles in implementing American Lung Association programs, building asthma coalitions, public health education, fundraising, lobbying and executive administration. She has been employed with the American Lung Association since 2005. She maintains effective relationships with donors, government and community agencies as well as public and private organizations. She is also skilled at identifying and securing funding to sustain lung health program and advocacy initiatives.
Senior Staff
NameTitle
Michelle BernthSenior Vice President of Marketing, Communications and Volunteer Development
Plesetta ClaytonSenior Director of Human Resources, Operations & Grants
Linda CullersSenior Director of Health Promotions
Susannah FuchsSenior Director of Environmental Health
Mary KitleyVice President of Fundraising
Ashley LyerlySenior Director of Public Policy
Erin MooneySenior Director of Health Promotions
Staff
Number of Full-time Staff 72
Number of Part-time Staff 1
Number of Contract Staff 0
Number of Volunteers 31
Are professional development opportunities provided? Yes
Does CEO/Executive Director have formal evaluations? Yes
Management reports to board? Yes
Staff Demographics - Ethnicity
African American/Black 13
Asian American/Pacific Islander 0
Caucasian 59
Hispanic/Latino 1
Organizational Plans
Fundraising Plan Under Development
Policy against commission-based compensation for fundraising consultant Yes
Communication Plan Under Development
Strategic Plan Yes
Number of Years Strategic Plan Considers 3
Management Succession Plan Under Development
Organization Policies and Procedures Yes
Affiliations
AffiliationYear
Chamber of Commerce2012
Comments on Staff & Management
CEO/Executive Director/Board Comments
Risk management and nondiscrimination policy can be found in employee handbook
Board Chair
Name Robin Robinson
Company Affiliation Sanderson Farms
Term July 2013 to June 2014
Email rrobinson@sandersonfarms.com
Board of Directors
List Current as of Apr 01, 2014
Board of Directors List
NameAffiliationStatus
Brad Baker HuskyVoting
Connie Befort Tobacco Settlement Edowment TrustVoting
Lewis Brown MDSouthwest Asthma and AllergyVoting
James Gleason RetiredVoting
Lynn Hoover Stinson Morrison Hecker LLPVoting
Alonzo LaQue Voting
Brian Lewis Oil Capital ElectricVoting
Joe Ochipinti United HealthCareVoting
Nereida Parada MDTulane University Health SciencesVoting
Robin Robinson Sanderson Farms, Inc.Voting
Tom Silva Glaxo Smith KlineVoting
Florence Smith RetiredVoting
Yvonne Sterling LSU School of NursingVoting
Monica Stinson Voting
Todd Tournillon Postlethwaite & Netterville, APACVoting
Rebecca Wooters Voting
Board Demographics - Ethnicity
African American/Black 3
Asian American/Pacific Islander 0
Caucasian 10
Hispanic/Latino 3
Native American/American Indian 0
Board Demographics - Gender
Male 9
Female 7
Standing Committees
Nominating
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Audit
Executive
Finance
Advisory Board
Advisory Board Members
NameAffiliation
Connie Befort Community Volunteer
Whitney Benge Love's Travel Stops and Country Stores
Madison Billings Love's Travel Stops and Country Stores
Kristin Davis Woven
Donna Kilgore Bradford Village Retirement Center
Craig Litle First Fidelity Bank
Tiffany McCrabb Ou Children's Hospital
Dr. Nighat Mehdi OU Children's Hospital
Nancy Myers Retired RN
Donna Valentine OPUBCO Communications
Bob Wright Government Affairs
Current Fiscal Year
Fiscal Year July 01, 2013-June 30, 2014
Current Year Budgeted Total Income $394,806
Current Year Budgeted Total Expenses $264,614
IRS Letter of Determination
Prior Three Years' Financial History
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201320122011
Foundation and
Corporation Contributions
$1,343,209$1,070,856$1,248,564
Government Contributions$981,435$1,794,822$1,947,762
Federal$981,435$1,794,822$1,947,762
State------
Local------
Unspecified------
Individual Contributions$1,444,092$1,970,197$2,221,390
$2,986,226$3,226,832$3,200,997
$358,945$480,543$491,421
Investment Income, Net of Losses$610,896($294,561)$1,968,685
Membership Dues------
Special Events$1,422,255$1,322,796$1,538,936
Revenue In-Kind$327,297$90,180$1,039,635
Other$88,570$63,764$181,974
Expense Allocation
Fiscal Year201320122011
Program Expense$8,062,812$8,647,898$9,183,510
Administration Expense$701,393$683,342$908,028
Fundraising Expense$1,961,489$2,389,058$2,561,241
Payments to Affiliates------
Total Revenue/Total Expenses0.890.831.09
Program Expense/Total Expenses75%74%73%
Fundraising Expense/Contributed Revenue24%25%25%
Assets and Liabilities
Fiscal Year201320122011
Total Assets$9,949,223$11,115,271$13,326,529
Current Assets$1,606,569$3,083,472$2,603,693
Long-Term Liabilities$131,177$375,407$233,387
Current Liabilities$1,228,753$987,802$1,346,211
Total Net Assets$8,589,293$9,752,062$11,746,931
Solvency
Short Term Solvency
Fiscal Year201320122011
Current Ratio: Current Assets/Current Liabilities1.313.121.93
Long Term Solvency
Fiscal Year201320122011
Long-Term Liabilities/Total Assets1%3%2%
Funding Sources
Top Funding Sources
Fiscal Year201320122011
Top Funding Source & Dollar AmountIndirect Public Support $2,986,226Indirect Public Support $3,226,832Indirect Public Support $3,200,997
Second Highest Funding Source & Dollar AmountIndividuals $1,444,092Individuals $1,970,197Individuals $2,221,390
Third Highest Funding Source & Dollar AmountSpecial Events $1,422,255Govt - Fed $1,794,822Govt - Fed $1,947,762
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next Five Years? No
Comments on Financials
Foundation Staff Comments
All prior year financial information is from audited financial statements. 
 
Net audited assets at June 30, 2010 increased by $1,313,660 on July 1, 2010 as a result of merging ALA of the Mid South and ALA of the Central States, creating ALA of the Plains-Gulf.  For more info, see the notes of the 2011 audit.
Address 11212 North May Ave.
Suite 405
Oklahoma City, OK 73120
Primary Phone 405 748-4674 206
Give with Credit Card http://www.breathehealthy.org
CEO/Executive Director Jennifer Cofer
Board Chair Robin Robinson
Board Chair Company Affiliation Sanderson Farms

 

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